Communications service providers (CSPs) are inundated by the explosion of traffic from their networks. Subscribers expect personalized offerings, ubiquitous access, broad choices, and a reliable, seamless experience. Meeting these needs requires a fundamental rethink of a CSP’s analytics infrastructure.
Read this whitepaper by Heavy Reading Senior Analyst, Ari Banerjee, to learn how telecoms can benefit from real-time streaming analytics:
- Targeted offers and campaign management
- Event-based personalized marketing
- Churn prediction & prevention
- Social network analysis
- Subscriber experience management
- Minimizing revenue leakage & fraud
Download your FREE copy now!
